Organizations WHAD (Radio station : Delufield, Wis.)

WHAD

WHAD (90.7 FM) is a non-commercial radio station licensed to Delafield, Wisconsin and serving the Milwaukee metropolitan area. Part of Wisconsin Public Radio (WPR), it airs WPR's "Ideas Network", consisting of news and talk programming. Like the Milwaukee area's other NPR station, WUWM (licensed to Milwaukee proper), the station airs BBC World Service in the overnight hours. WHAD maintains a local news staff and cut-ins outside the main WPR network, and the station's facilities, located on the seventh floor of 310 W. Wisconsin Avenue in Milwaukee (by coincidence, also hosting the studios of commercial sports radio station WAUK), originate some programming for the network, including Kathleen Dunn's afternoon program until her retirement in the summer of 2017. WHAD has its own 414 studio line for Milwaukee callers to call into locally originated programs. Because of the lack of a sister station providing WPR's News and Classical Network to Milwaukee, WHAD provides the HD2 Classical Network via HD Radio to the market via their HD2 subchannel, which only differs from the News and Classical Network in having a full-classical format overlaying NPR and APM news programming exclusive to WUWM in the market; it became the market's only classical music station over the air in 2007 after WFMR abandoned the format commercially. The current-day WHAD is of no relation to the WHAD in Milwaukee which broadcast in the 1920s and early 1930s under the ownership of Marquette University before being merged in 1934 into what is now the current-day station WISN (1130). It signed on in 1948 as the second FM station of Wisconsin Educational Radio, forerunner of WPR. Read more at Wikipedia...

Owned by: Wisconsin Educational Communications Board
Website:  http://www.wpr.org 
Associated Place(s): Delafield, Wisconsin